Christian Dior. Gianni Versace. Miuccia Prada. Today these are household names leading some of the largest fashion houses, but long ago they each began with one dream, to transform the world of fashion and display their personal imagination through clothes. This week we will follow the same processes used by all designers to formulate your own brand that could one day compete with the greats. This workshop is not just about fashion. Together we will foster individuality, creativity, and confidence to stand out from the masses and be proud of your vision. Thinking critically about sustainability, labor ethics, and the history of fashion, we will craft designs that are not only ahead of the trends but are also responsible and meaningful, paving the way for a better future for the fashion industry. Over 5 fantastic days, you’ll gain skills in:

• Concept Development: Understanding how to brainstorm, refine, and articulate a unique fashion concept.
• Design Process: Learning the steps of taking an idea from an initial sketch to a final product.
• Fabric Selection: Gaining knowledge of different fabrics, their properties, and how to choose the right one for a design.
• Trend Analysis: How to research and incorporate current and future fashion trends into your designs.
• Brand Identity: Creating a cohesive and recognizable brand identity, including logo design and brand story.
• Sustainable Practices: Learning about eco-friendly materials and sustainable fashion practices.
• Fashion Illustration: Developing skills in drawing and illustrating fashion designs.

At the end of the week, you will have put together a detailed and cohesive mood board that accurately portrays the creative identity of your brand. This will include sketches, fabric swatches, a brand name and logo, and brand story.